AI Sales Prompts for Sellers
+Sales Questioning Techniques (For B2B & SaaS Sales)
I hate emails personally, I’m more of a phone guy, but I write them because I know they are helpful. Often, I find myself staring at a blank screen trying to craft the "perfect" personalized first email.
I’ve learned it doesn’t exist. The right outreach, to the right person, at the right time, is often why a meeting gets booked or a deal closes.
Today, I'm sharing something that's been transforming my workflow. A curated collection of AI prompts specifically designed for sellers.
These prompts have been helping me become more efficient with my time. Allowing me to spend less time on redundant tasks and more time talking with potential customers.
The top sellers I know are finding ways to use AI tools to enhance their workflow, and they're maximizing their impact during the hours they work. Doing more with less by creating efficiencies using AI tools. These prompts help you do exactly that by:
Cutting prep time in half
Creating more personalized touchpoints
Maintaining quality in your communications
Freeing up mental space for the human elements that actually close deals (this is my favorite)
Prompt Writing Basics
I’ve learned that the output is only as good as the input. It’s important to craft a clear and specific prompt, then iterate. The better you get at prompting, the better outcomes you will generate. Here are the basics of writing a good prompt.
Assign a role
Example: “Act as a sales coach…” or “You are my research assistant…”
Goal or outcome
Example: “Help me write a follow-up email…” or “Summarize a company…”
Context or specifics
Example: “...for a CTO at a fintech company. Keep it under 100 words and sound friendly but professional.”
Constraints
Example: “Phrase naturally, no jargon. Use bullet points.”
Template: “Act as a [role]. I need help with [goal/task]. Here’s the context: [specifics]. The output should be [format/style], and keep in mind [any constraints].”Sales Prompts You Can Use
Before the Call:
Company Research: “Act as my research assistant. Summarize {company name} from their website: {URL}. What do they do, who do they serve, and what makes them unique? Give 4–5 insight-rich bullets.”
Role-Specific Pain Points: “I’m calling a {job title} at a {company type} in {industry}. List 5 real business challenges they likely face in 2024, phrased naturally for conversation.
Competitor Intelligence: “They use {competitor}. I sell {your product}. Give 3 contrast points, key gaps in their current solution and how we solve them.”
During Conversations:
Call Openers: “Write a 60-second call opener for {your product}. Briefly position me, explain the call’s purpose, and make it feel like a two-way conversation.”
Discovery Questions: “List 10 natural-sounding discovery questions for a {job title} in {industry} to quickly uncover pain, urgency, budget, and fit.”
Objection Handling: For a {job title} at a {company type} considering {your product}, list likely objections and write short, confident responses to reframe each one.”
Follow-Up Game:
Next Steps: “Suggest 3 natural ways to end a call with interest, moving to a demo, pricing, or decision-maker without sounding pushy.”
Reminder Emails: “Write a short, professional email confirming tomorrow’s call, include time, brief agenda, and set the right tone.”
LinkedIn Outreach: “Write a short, casual LinkedIn message to start a conversation with a {job title} in {industry}. Mention something relevant about their role or company and lead into a helpful conversation.”
No-Response Follow-Ups: “Write a friendly follow-up email for when a prospect hasn’t responded. Keep it short, respectful, and include a soft CTA or value reminder.”
The real magic happens when you personalize these templates. Add specifics about:
The prospect's industry
Their job title
Company type
Recent news or developments
Your specific product's value proposition
This transforms generic templates into hyper-relevant messaging that resonates with your specific prospects.
Pick just one area where you feel your process could use a boost, or you do a certain task often. Maybe it's research before calls, or perhaps follow-up emails are your pain point. Start there, and gradually incorporate these prompts into your regular workflow.
These tools aren't meant to replace your sales expertise. They're designed to handle the heavy lifting or repetitive tasks so you can focus on what matters: building relationships and solving problems for your customers.
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Until next time,
Tajh
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