I have a question. I don't agree or disagree with cold calling per se. I have been in a hunting role for my entire career and would only cold call as a last resort. So I am sincerely curious. Do you have any performance metrics for making 100+ calls a day: how long it would take, the number of gained appointments, and the percentage of closed deals from those appointments for starters. The metrics never worked in my favor. Thx, Mike
Hi Mike, great question, and it's a long-winded answer. However, in short cold calling supplements my other outbound, it is not all I do. I'd say for every ~10-12 conversations I have, I convert 1 meeting.
I am curious what your primary outbound method was? And what was most succeful for you if you didn't cold call as well?
My main hunting is a form of networking but a bit more involved, wrote a book on it. Of course I use all methods depending on sales situation, but match the time I use each method to the % success rate of each. If cold calling is only successful 2%, I only use it 2% of the time.
Hello Tajh,
I have a question. I don't agree or disagree with cold calling per se. I have been in a hunting role for my entire career and would only cold call as a last resort. So I am sincerely curious. Do you have any performance metrics for making 100+ calls a day: how long it would take, the number of gained appointments, and the percentage of closed deals from those appointments for starters. The metrics never worked in my favor. Thx, Mike
Hi Mike, great question, and it's a long-winded answer. However, in short cold calling supplements my other outbound, it is not all I do. I'd say for every ~10-12 conversations I have, I convert 1 meeting.
I am curious what your primary outbound method was? And what was most succeful for you if you didn't cold call as well?
My main hunting is a form of networking but a bit more involved, wrote a book on it. Of course I use all methods depending on sales situation, but match the time I use each method to the % success rate of each. If cold calling is only successful 2%, I only use it 2% of the time.
Thanks for sharing! 🙌